> Dr & Herbs - TV »Chinese Inventions«

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Brief: Promote Dr & Herbs Chinese remedies. Continue to change attitudes towards Chinese Herbal Medicine. Make it more familiar and more accessible, break down the taboos surrounding it.

TV spot »Chinese Inventions«

Brush paints symbol of Chinese invention
Voice A: »The parachute. 2000 years.«

repeat with different invention(s)…

repeat, then fade to white
Voice A fades, too

Voice B: »Sometimes, it takes a while for a good idea to catch on«

paint yin-yang symbol quickly
Voice B: »Traditional Chinese Medicine has been tried and tested for more than 4000 years.«

Voice B: »Now is a good time to find out how we can help YOU.«

For UCLAN Preston, Dr & Herbs
Tagged with Advertising, TV