> Viz - »Toilet paper«

Viz     1 2 3 4 5

Brief: Increase the appeal of Viz amongst young adults.

Gimmick »Toilet paper«

Launch VIZ toilet paper; give it away in stores, run funny ads for it etc. When people think of VIZ as a brand of toilet paper, surprise them with the fact that »VIZ is more than toilet paper!«

For UCLAN Preston, Viz
Tagged with Advertising, Other